Best Facebook ads agencies for bricklayers and brickwork firms

What a brickwork firm should look for

No agency in the UK specialises in bricklayers. So the test was: does the agency serve builders, construction or building contractors, and does its model make sense for a brickwork business doing domestic jobs at £1,500 to £20,000? We also looked for anything that handles the quoting and follow-up stage, because a garden wall enquiry in May is a job in July only if someone chases it.

Everything below comes from what each agency publishes. Where there is no brickwork or building proof, we say so rather than imply it.

If you are deciding whether to run ads on your own name or trade through builders, stop buying leads, start buying attention covers the thinking.

1. Scale Through Us

Best for: Brickwork and construction firms wanting a managed growth department with a cap on local competition

Scale Through Us, working from Great Portland Street in London and across the UK, names construction among its trades along with roofing, electrical, plumbing, solar, driveways and paving, HVAC, damp proofing, renovations and bathroom fitting. The pitch is a fully managed growth department with a strict cap of three businesses per niche per location and a 'secure your territory' line.

Services cover Facebook, Instagram and Google ads, web design and optimisation, SMS marketing, reputation management, email marketing, SEO, CRM integration and automation and growth consultancy. For a brickwork firm that wants someone else to run everything, the breadth is attractive.

No pricing is published. There are no detailed case studies, only three short testimonials from electrical, roofing and driveway businesses. It takes first place for breadth of fit, with that proof gap noted.

2. Riley Marketing

Best for: Small brickwork firms who want a site, reviews, text back and proper quotes on a fixed fee before any ad spend

Riley Marketing has built the website for SET Building & Brickwork, an Essex building firm, so a brickwork business is not a new brief. Builders are on its named trade list. The core offer is a foundational growth system at one fixed monthly fee (£149 a month at time of writing): an SEO-focused website with service and location pages, Google Business Profile optimisation, Google review automation including reactivating past customers, missed call text back, and a CRM with lead status tracking and branded custom quote pages on your own domain.

For a bricklayer the missed call text back alone pays for itself: you cannot answer a phone on a scaffold with a trowel in your hand, and the homeowner ringing about a garden wall will ring the next name on the list. The quote pages do the other half, because a repointing or extension quote with photos of similar work is far more persuasive than a figure in a text message. Facebook and Instagram ads, Google Ads and local SEO are add-ons once the foundations are working.

The agency builds the system up front before you pay, charges no setup fee, offers unlimited revisions and lets you cancel any time. Founder Tom Riley works with clients directly. He has ten years in search and lead generation, previously led organic growth at an insurtech and has built and run his own lead generation websites.

It would be a poor choice for a large subcontracting brickwork company living on tenders. For a gang of two to four doing domestic work, it is the most complete and least risky option on this page. Is Riley Marketing right for Facebook ads has the longer assessment.

3. TradesGrow

Best for: Brickwork firms that also build and want Facebook, PPC and local SEO together

TradesGrow in Cardiff names builders as a core trade. Its engine covers web design, paid Google advertising with call tracking, local SEO including Google Business Profile, citations and review generation, Facebook ads and done-for-you lead generation.

Published case studies are for roofers, a boiler installer, a landscaper and a driveway company, so brickwork firms are reading across from other trades. The agency positions against clients' previous agencies with 'no sales pressure, just results' and gives its headline growth claims a 'results vary' caveat. There is a free strategy call and audit, lead-gen offers say first leads free, and the portfolio shows indicative cost-per-lead figures. Pricing tiers sit on a separate page.

4. Rated Media (Premilead)

Best for: Brickwork firms doing extensions and remodelling who want booked site visits rather than raw leads

Rated Media covers remodelling and other high-ticket home improvement, which brings extension brickwork and larger domestic projects into its range. It positions as a growth partner not a typical agency, prioritising qualified appointments and booked jobs over lead volume. Leads are exclusive and never resold.

The system layers smart forms, landing pages, AI voice agents, automated booking, AI follow-up and no-show prevention and post-estimate follow-up over paid social lead generation. Fees are not published; clients typically spend £1k to £3k-plus a month on ads paid direct to platforms. No case studies are published and testimonials appear generic. Trustpilot reviews exist under the Premilead name.

5. Get Work

Best for: Bricklayers who would rather have Google Ads leads from a managed platform than run Facebook

Get Work, in Lytham St Annes, Lancashire, lists building among its trades and is a Google Partner. The product is Google Ads lead generation through a managed platform: a custom landing page per business, text notifications for new leads, a lead management and job booking platform and a spend and job-value dashboard. The agency says its pages convert far better than typical home improvement sites and that leads are exclusive. It works with trade associations.

Pricing is on a separate page. The published case study is a roofing company's first-month revenue and ROI. It is a search platform rather than a Facebook agency, which is why it sits fifth, but for 'bricklayer near me' searches it is a genuine alternative.

Brickwork comparison table

Deciding as a bricklayer

Small gang doing walls, porches and repointing: Riley Marketing, because the fixed fee gives you a site, reviews, a text back and quote pages, and the agency has already built for a brickwork firm. Add Facebook ads when the phone is being answered.

Brickwork firm that also builds extensions: TradesGrow for Facebook and Google together, or Rated Media if your projects are big enough to want booked surveys. Scale Through Us if you want everything run for you and can live with the lack of public results.

Mainly search traffic? Get Work. And before any of them run an ad, shoot your brickwork in low evening light, when the bond and the pointing actually show. The ad creative guide for trades explains why that matters more than the headline. For the wider building trade, see the builders' agency roundup.

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